Tag: decision-making

quelling chaos; quickening innovation

Exploring customer perspectives of Value Exchange

When your Customers purchase your service or product, they do so for the Value it will create or add to their lives. There is an exchange of value between a customer and a supplier/service provider. Commonly this is thought of in narrow terms: Customers give MONEY, they get a PRODUCT/SERVICE. But that’s only one way…
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Human Sensibilities for Innovation

Often people seek to learn tools and methods to use when doing design and innovation work, however these are not enough on their own. To have an innovation orientation is to cultivate a set of sensibilities – that is a set of human dispositions and abilities – which may come naturally as instinct or be…
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Value-based approach for enterprise strategy

Every day in business and organisations, there is exchange of value. Traditionally this is thought of as the exchange of PRODUCT & SERVICES for MONEY. That’s one way to understand value. The owner(s) of an organisation, will have created the organisation to create value, for self and for others. A challenge: Perspectives on what is…
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